Jaden Smith is now Christian Louboutin’s first ever Men’s Creative Director, where he will oversee the creation of four collections annually across men’s shoes, leather goods, and accessories.

Christian Louboutin first met the multi-hyphenate creative in 2019, where a mutual admiration for each other’s vision and individuality sparked conversation for a deeper connection. Inspired by Jaden Smith’s inventive spirit, his respect for the Maison, his thoughtful awareness of the world, and his commitment to shaping a more conscious future, Christian Louboutin approached Smith for this role, tasked to expand and enrich the men’s narrative at the maison.

“When I first met Jaden, I saw in him a natural fit for the Maison, his world is rich and multidimensional, his style and cultural sensibility are inspiring and his curiosity and openness are remarkable,” said Christian Louboutin. “I felt that with his creative direction our men’s collection would evolve in an exciting and dynamic way. He feels like the perfect addition to our creative team and I am truly looking forward to having fun working with him on our men’s collections.”

Conversely, Smith is driven and excited to start work at the namesake designer’s label. “Merging my vision with Christian’s comes quite naturally because we see the world in a very similar way,” shared Smith. “There’s a shared respect for creative freedom, and I think that’s why it works. I want to continue the story, honouring the past while shaping the future through my own perspective. It isn’t just a title — it’s a creative home. Christian has given me a place to explore, to learn, and to create freely. His legacy is built on hard work and joy, andI want to carry that forward.”

Drawing on nearly a decade of shoe collaborations, his own fashion label, and his ongoing dialogue with music, performance, and activism, Jaden Smith will interpret Christian Louboutin’s legacy through his unique creative lens in this exciting, new creative chapter.