Culture, Lifestyle, Foods + Drinks

Jameson turns St Patrick’s Day into month-long celebration

 
Jameson turns St Patrick’s Day into month-long celebration

Bringing more fun to our lives, which we covet more than ever, Jameson turns St Patrick’s Day into a month-long celebration. During this celebration, expect to be feted by a series of exuberant activities and exciting promotions.

In commemoration of the special occasion, Jameson has collaborated with local streetwear brand Pestle & Mortar to design some limited-edition merchandises. Showcasing the best of both worlds — Ireland and Malaysia — the collaboration cleverly fuses the fearless spirit of Jameson and street style swagger of Pestle & Mortar into a legion of cool items, which comprises two t-shirt designs, a tote bag and a cap, as well as a special Jameson bottle Gift Pack.

What’s more, Jameson will be hosting a virtual event to kickstart the St Patrick’s Day celebration. Named “Jameson Connects”, the virtual event will be organising different uplifting games including Bar Challenges, BBQ Cook-Off and Quiz Night. While you are at it, you will be entertained with a line-up of performers namely Kaya, RYÖTJONES, NYK and Talitha Tan. Hosted by Ryan Matjeraie, the event will be live streamed on the official Jameson Malaysia Facebook and Instagram accounts today from 8PM onwards.

 

The collaboration merchandise will be available on Pestle & Mortar’s website and its official Shopee store. The limited-edition Jameson x Pestle & Mortar Gift Pack will be available at selected Jaya Grocer, Mercato, Aeon and Oliver Gourmet retail outlets.