Style, Trends

Spring 2017: Bally takes us back to the colourful ’80s

 
Spring 2017: Bally takes us back to the colourful ’80s

Starring male models Kit Butler, David Trulik and Irina Shayk, Bally’s latest Spring 2017 fashion campaign is truly one that blows your mind away.

This season, the Swiss brand is all about vibrancy, playfulness and colour, and what better to illustrate this mood than the bright and bold ’80s, a heavy reference point for the brand’s collections.

Directed by Franck Durand and styled by Jonathan Kaye, this campaign highlights the tagline “Bally Is Super”, a nostalgic slogan first used by Bally in 1979 that reflects the brand’s playful optimism.

Revelling in mischievous spirit, the three stellar models parades Bally’s Spring/Summer 2017 collections to much delight and definitely an eye candy for all fashion lovers.

Click through the gallery below for more photos of the campaign:

Bally Spring/Summer 2017 campaign
Bally Spring/Summer 2017 campaign
Bally Spring/Summer 2017 campaign.jpg
Bally Spring/Summer 2017 campaign
Bally Spring/Summer 2017 campaign
Bally Spring/Summer 2017 campaign

 

(Photos: Bally)